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MailerLite Email Deliverability Report for the year 2022 (March)

In this email deliverability report for MailerLite (March 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 6.900 emails were sent with MailerLite. A total of 5.488 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.104 emails ended up in the spam folder. 308 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.9336.041
(87.13 %) 		717
(10.34 %) 		175
(2.52 %)
CleverReach 6.8055.786
(85.03 %) 		801
(11.77 %) 		218
(3.20 %)
GetResponse 6.8805.817
(84.55 %) 		823
(11.96 %) 		240
(3.49 %)
CampaignMonitor 6.8315.717
(83.69 %) 		849
(12.43 %) 		265
(3.88 %)
Mailjet 6.7435.639
(83.63 %) 		864
(12.81 %) 		240
(3.56 %)
Rapidmail 6.7295.626
(83.61 %) 		852
(12.66 %) 		251
(3.73 %)
Klick-Tipp 6.6395.549
(83.58 %) 		854
(12.86 %) 		236
(3.55 %)
HubSpot 7.0235.836
(83.10 %) 		912
(12.99 %) 		275
(3.92 %)
Moosend 6.8085.635
(82.77 %) 		916
(13.45 %) 		257
(3.77 %)
AWeber 6.8325.640
(82.55 %) 		939
(13.74 %) 		253
(3.70 %)
Benchmark Email 6.7815.554
(81.91 %) 		957
(14.11 %) 		270
(3.98 %)
Mailify 6.8105.548
(81.47 %) 		1.012
(14.86 %) 		250
(3.67 %)
ConvertKit 6.7735.516
(81.44 %) 		985
(14.54 %) 		272
(4.02 %)
MailChimp 6.7405.375
(79.75 %) 		1.081
(16.04 %) 		284
(4.21 %)
SendInBlue 6.9105.508
(79.71 %) 		1.122
(16.24 %) 		280
(4.05 %)
MailerLite 6.9005.488
(79.54 %) 		1.104
(16.00 %) 		308
(4.46 %)
Constant Contact 6.8165.406
(79.31 %) 		1.110
(16.29 %) 		300
(4.40 %)
SendPulse 6.7555.243
(77.62 %) 		1.189
(17.60 %) 		323
(4.78 %)
Clever Elements 6.8775.323
(77.40 %) 		1.222
(17.77 %) 		332
(4.83 %)
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MailerLite email deliverability providers comparison 2022 (March)
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Email deliverability rates for MailerLite and other providers comparison

79.54 % of 6.900 emails sent with MailerLite ended up in the recipient's main mailbox. 16.00 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.46 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 87.13 %
(6.041) 		10.34 %
(717) 		2.52 %
(175)
CleverReach 85.03 %
(5.786) 		11.77 %
(801) 		3.20 %
(218)
GetResponse 84.55 %
(5.817) 		11.96 %
(823) 		3.49 %
(240)
CampaignMonitor 83.69 %
(5.717) 		12.43 %
(849) 		3.88 %
(265)
Mailjet 83.63 %
(5.639) 		12.81 %
(864) 		3.56 %
(240)
Rapidmail 83.61 %
(5.626) 		12.66 %
(852) 		3.73 %
(251)
Klick-Tipp 83.58 %
(5.549) 		12.86 %
(854) 		3.55 %
(236)
HubSpot 83.10 %
(5.836) 		12.99 %
(912) 		3.92 %
(275)
Moosend 82.77 %
(5.635) 		13.45 %
(916) 		3.77 %
(257)
AWeber 82.55 %
(5.640) 		13.74 %
(939) 		3.70 %
(253)
Benchmark Email 81.91 %
(5.554) 		14.11 %
(957) 		3.98 %
(270)
Mailify 81.47 %
(5.548) 		14.86 %
(1.012) 		3.67 %
(250)
ConvertKit 81.44 %
(5.516) 		14.54 %
(985) 		4.02 %
(272)
MailChimp 79.75 %
(5.375) 		16.04 %
(1.081) 		4.21 %
(284)
SendInBlue 79.71 %
(5.508) 		16.24 %
(1.122) 		4.05 %
(280)
MailerLite 79.54 %
(5.488) 		16.00 %
(1.104) 		4.46 %
(308)
Constant Contact 79.31 %
(5.406) 		16.29 %
(1.110) 		4.40 %
(300)
SendPulse 77.62 %
(5.243) 		17.60 %
(1.189) 		4.78 %
(323)
Clever Elements 77.40 %
(5.323) 		17.77 %
(1.222) 		4.83 %
(332)
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MailerLite email deliverability rates providers comparison 2022 (March)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Home & Garden, Food & Drink, Pets, Entertainment and Clothing resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Cosmetics & Beauty and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 567464792481.83 %13.93 %4.23 %
Food & Drink 499408692281.76 %13.83 %4.41 %
Pets 516421781781.59 %15.12 %3.29 %
Entertainment 537436851681.19 %15.83 %2.98 %
Clothing 517417732780.66 %14.12 %5.22 %
Elektronics 588473882780.44 %14.97 %4.59 %
Other 499399762479.96 %15.23 %4.81 %
Health 569448982378.73 %17.22 %4.04 %
Sport & Fitness 482376822478.01 %17.01 %4.98 %
Cosmetics & Beauty 499389803077.96 %16.03 %6.01 %
Finance 529412981977.88 %18.53 %3.59 %
Dating 5644391042177.84 %18.44 %3.72 %
Job & Career 534406943476.03 %17.60 %6.37 %
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MailerLite email deliverability by category 2022 (March)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Yandex Mail, Gmail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 656535932881.55 %14.18 %4.27 %
Custom Mail 658536913181.46 %13.83 %4.71 %
GMX Mail 6825551012681.38 %14.81 %3.81 %
Zoho Mail 7255851073380.69 %14.76 %4.55 %
Mail.com 6595251062879.67 %16.08 %4.25 %
Yahoo Mail 6895481122979.54 %16.26 %4.21 %
Outlook Mail 6905431222578.70 %17.68 %3.62 %
AOL Mail 7345721214177.93 %16.49 %5.59 %
Gmail 7085501253377.68 %17.66 %4.66 %
Yandex Mail 6995391263477.11 %18.03 %4.86 %
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MailerLite email deliverability by email service provider 2022 (March)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

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References and Resources

Further resources and references for MailerLite.

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