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MailerLite Email Deliverability Report for the year 2022 (January)

In this email deliverability report for MailerLite (January 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 6.886 emails were sent with MailerLite. A total of 5.446 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.120 emails ended up in the spam folder. 320 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.7615.862
(86.70 %) 		700
(10.35 %) 		199
(2.94 %)
CampaignMonitor 6.7615.795
(85.71 %) 		755
(11.17 %) 		211
(3.12 %)
Mailjet 6.8615.870
(85.56 %) 		790
(11.51 %) 		201
(2.93 %)
Klick-Tipp 6.8765.873
(85.41 %) 		799
(11.62 %) 		204
(2.97 %)
GetResponse 6.8395.831
(85.26 %) 		805
(11.77 %) 		203
(2.97 %)
CleverReach 6.8475.725
(83.61 %) 		888
(12.97 %) 		234
(3.42 %)
Rapidmail 6.7255.582
(83.00 %) 		900
(13.38 %) 		243
(3.61 %)
HubSpot 6.7735.603
(82.73 %) 		911
(13.45 %) 		259
(3.82 %)
ConvertKit 6.8775.652
(82.19 %) 		966
(14.05 %) 		259
(3.77 %)
AWeber 6.5575.366
(81.84 %) 		944
(14.40 %) 		247
(3.77 %)
Mailify 6.7695.482
(80.99 %) 		1.021
(15.08 %) 		266
(3.93 %)
Moosend 7.0545.690
(80.66 %) 		1.072
(15.20 %) 		292
(4.14 %)
SendInBlue 6.6775.364
(80.34 %) 		1.026
(15.37 %) 		287
(4.30 %)
MailChimp 6.6305.302
(79.97 %) 		1.032
(15.57 %) 		296
(4.46 %)
Benchmark Email 6.8535.429
(79.22 %) 		1.121
(16.36 %) 		303
(4.42 %)
MailerLite 6.8865.446
(79.09 %) 		1.120
(16.26 %) 		320
(4.65 %)
Constant Contact 6.7875.311
(78.25 %) 		1.138
(16.77 %) 		338
(4.98 %)
SendPulse 6.8425.279
(77.16 %) 		1.239
(18.11 %) 		324
(4.74 %)
Clever Elements 6.7105.091
(75.87 %) 		1.265
(18.85 %) 		354
(5.28 %)
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MailerLite email deliverability providers comparison 2022 (January)
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Email deliverability rates for MailerLite and other providers comparison

79.09 % of 6.886 emails sent with MailerLite ended up in the recipient's main mailbox. 16.26 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.65 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.70 %
(5.862) 		10.35 %
(700) 		2.94 %
(199)
CampaignMonitor 85.71 %
(5.795) 		11.17 %
(755) 		3.12 %
(211)
Mailjet 85.56 %
(5.870) 		11.51 %
(790) 		2.93 %
(201)
Klick-Tipp 85.41 %
(5.873) 		11.62 %
(799) 		2.97 %
(204)
GetResponse 85.26 %
(5.831) 		11.77 %
(805) 		2.97 %
(203)
CleverReach 83.61 %
(5.725) 		12.97 %
(888) 		3.42 %
(234)
Rapidmail 83.00 %
(5.582) 		13.38 %
(900) 		3.61 %
(243)
HubSpot 82.73 %
(5.603) 		13.45 %
(911) 		3.82 %
(259)
ConvertKit 82.19 %
(5.652) 		14.05 %
(966) 		3.77 %
(259)
AWeber 81.84 %
(5.366) 		14.40 %
(944) 		3.77 %
(247)
Mailify 80.99 %
(5.482) 		15.08 %
(1.021) 		3.93 %
(266)
Moosend 80.66 %
(5.690) 		15.20 %
(1.072) 		4.14 %
(292)
SendInBlue 80.34 %
(5.364) 		15.37 %
(1.026) 		4.30 %
(287)
MailChimp 79.97 %
(5.302) 		15.57 %
(1.032) 		4.46 %
(296)
Benchmark Email 79.22 %
(5.429) 		16.36 %
(1.121) 		4.42 %
(303)
MailerLite 79.09 %
(5.446) 		16.26 %
(1.120) 		4.65 %
(320)
Constant Contact 78.25 %
(5.311) 		16.77 %
(1.138) 		4.98 %
(338)
SendPulse 77.16 %
(5.279) 		18.11 %
(1.239) 		4.74 %
(324)
Clever Elements 75.87 %
(5.091) 		18.85 %
(1.265) 		5.28 %
(354)
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MailerLite email deliverability rates providers comparison 2022 (January)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Elektronics, Clothing, Home & Garden, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Job & Career, Sport & Fitness, Health and Dating.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Elektronics 516424791382.17 %15.31 %2.52 %
Clothing 502408702481.27 %13.94 %4.78 %
Home & Garden 541435772980.41 %14.23 %5.36 %
Other 551443872180.40 %15.79 %3.81 %
Pets 557446882380.07 %15.80 %4.13 %
Food & Drink 560448823080.00 %14.64 %5.36 %
Cosmetics & Beauty 516406862478.68 %16.67 %4.65 %
Entertainment 557438893078.64 %15.98 %5.39 %
Dating 512402931778.52 %18.16 %3.32 %
Health 500392872178.40 %17.40 %4.20 %
Sport & Fitness 505388892876.83 %17.62 %5.54 %
Job & Career 501383902876.45 %17.96 %5.59 %
Finance 5684331033276.23 %18.13 %5.63 %
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MailerLite email deliverability by category 2022 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are Zoho Mail, ProtonMail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Zoho Mail 7286001082082.42 %14.84 %2.75 %
ProtonMail 691569982482.34 %14.18 %3.47 %
Custom Mail 685558992881.46 %14.45 %4.09 %
GMX Mail 647524962780.99 %14.84 %4.17 %
AOL Mail 7195771212180.25 %16.83 %2.92 %
Mail.com 6585101074177.51 %16.26 %6.23 %
Yahoo Mail 6945341204076.95 %17.29 %5.76 %
Gmail 6505001153576.92 %17.69 %5.38 %
Yandex Mail 7085431283776.69 %18.08 %5.23 %
Outlook Mail 7065311284775.21 %18.13 %6.66 %
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MailerLite email deliverability by email service provider 2022 (January)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

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References and Resources

Further resources and references for MailerLite.

No references or resources found.