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MailerLite Email Deliverability Report for the year 2022 (September)

In this email deliverability report for MailerLite (September 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 6.829 emails were sent with MailerLite. A total of 5.485 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.071 emails ended up in the spam folder. 273 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.8255.915
(86.67 %) 		724
(10.61 %) 		186
(2.73 %)
CleverReach 6.9135.890
(85.20 %) 		801
(11.59 %) 		222
(3.21 %)
GetResponse 6.8255.793
(84.88 %) 		805
(11.79 %) 		227
(3.33 %)
Rapidmail 6.7565.699
(84.35 %) 		834
(12.34 %) 		223
(3.30 %)
CampaignMonitor 6.7675.705
(84.31 %) 		831
(12.28 %) 		231
(3.41 %)
Mailjet 6.9745.831
(83.61 %) 		901
(12.92 %) 		242
(3.47 %)
Klick-Tipp 6.8825.737
(83.36 %) 		906
(13.16 %) 		239
(3.47 %)
ConvertKit 6.8665.691
(82.89 %) 		927
(13.50 %) 		248
(3.61 %)
HubSpot 6.9065.695
(82.46 %) 		965
(13.97 %) 		246
(3.56 %)
Mailify 6.9265.691
(82.17 %) 		961
(13.88 %) 		274
(3.96 %)
SendInBlue 6.7955.551
(81.69 %) 		981
(14.44 %) 		263
(3.87 %)
Moosend 6.7205.456
(81.19 %) 		982
(14.61 %) 		282
(4.20 %)
AWeber 6.9675.640
(80.95 %) 		1.034
(14.84 %) 		293
(4.21 %)
MailChimp 6.9515.599
(80.55 %) 		1.053
(15.15 %) 		299
(4.30 %)
Benchmark Email 6.6855.377
(80.43 %) 		1.054
(15.77 %) 		254
(3.80 %)
MailerLite 6.8295.485
(80.32 %) 		1.071
(15.68 %) 		273
(4.00 %)
SendPulse 6.8825.460
(79.34 %) 		1.115
(16.20 %) 		307
(4.46 %)
Constant Contact 6.6935.288
(79.01 %) 		1.115
(16.66 %) 		290
(4.33 %)
Clever Elements 6.8075.150
(75.66 %) 		1.311
(19.26 %) 		346
(5.08 %)
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MailerLite email deliverability providers comparison 2022 (September)
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Email deliverability rates for MailerLite and other providers comparison

80.32 % of 6.829 emails sent with MailerLite ended up in the recipient's main mailbox. 15.68 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.00 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.67 %
(5.915) 		10.61 %
(724) 		2.73 %
(186)
CleverReach 85.20 %
(5.890) 		11.59 %
(801) 		3.21 %
(222)
GetResponse 84.88 %
(5.793) 		11.79 %
(805) 		3.33 %
(227)
Rapidmail 84.35 %
(5.699) 		12.34 %
(834) 		3.30 %
(223)
CampaignMonitor 84.31 %
(5.705) 		12.28 %
(831) 		3.41 %
(231)
Mailjet 83.61 %
(5.831) 		12.92 %
(901) 		3.47 %
(242)
Klick-Tipp 83.36 %
(5.737) 		13.16 %
(906) 		3.47 %
(239)
ConvertKit 82.89 %
(5.691) 		13.50 %
(927) 		3.61 %
(248)
HubSpot 82.46 %
(5.695) 		13.97 %
(965) 		3.56 %
(246)
Mailify 82.17 %
(5.691) 		13.88 %
(961) 		3.96 %
(274)
SendInBlue 81.69 %
(5.551) 		14.44 %
(981) 		3.87 %
(263)
Moosend 81.19 %
(5.456) 		14.61 %
(982) 		4.20 %
(282)
AWeber 80.95 %
(5.640) 		14.84 %
(1.034) 		4.21 %
(293)
MailChimp 80.55 %
(5.599) 		15.15 %
(1.053) 		4.30 %
(299)
Benchmark Email 80.43 %
(5.377) 		15.77 %
(1.054) 		3.80 %
(254)
MailerLite 80.32 %
(5.485) 		15.68 %
(1.071) 		4.00 %
(273)
SendPulse 79.34 %
(5.460) 		16.20 %
(1.115) 		4.46 %
(307)
Constant Contact 79.01 %
(5.288) 		16.66 %
(1.115) 		4.33 %
(290)
Clever Elements 75.66 %
(5.150) 		19.26 %
(1.311) 		5.08 %
(346)
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MailerLite email deliverability rates providers comparison 2022 (September)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Clothing, Elektronics, Home & Garden, Other and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Job & Career, Sport & Fitness and Pets.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 563469761883.30 %13.50 %3.20 %
Elektronics 476392691582.35 %14.50 %3.15 %
Home & Garden 524430751982.06 %14.31 %3.63 %
Other 500410721882.00 %14.40 %3.60 %
Food & Drink 529433742281.85 %13.99 %4.16 %
Cosmetics & Beauty 518423791681.66 %15.25 %3.09 %
Entertainment 503410801381.51 %15.90 %2.58 %
Health 496398811780.24 %16.33 %3.43 %
Pets 550440822880.00 %14.91 %5.09 %
Sport & Fitness 548435932079.38 %16.97 %3.65 %
Job & Career 551432982178.40 %17.79 %3.81 %
Dating 539411963276.25 %17.81 %5.94 %
Finance 532402963475.56 %18.05 %6.39 %
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MailerLite email deliverability by category 2022 (September)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Yandex Mail, Gmail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 658550901883.59 %13.68 %2.74 %
Custom Mail 682563932682.55 %13.64 %3.81 %
GMX Mail 673552972482.02 %14.41 %3.57 %
Zoho Mail 7035731003081.51 %14.22 %4.27 %
Mail.com 6985661062681.09 %15.19 %3.72 %
Yahoo Mail 6715411072380.63 %15.95 %3.43 %
AOL Mail 6405101052579.69 %16.41 %3.91 %
Outlook Mail 6885361183477.91 %17.15 %4.94 %
Gmail 7575891353377.81 %17.83 %4.36 %
Yandex Mail 6595051203476.63 %18.21 %5.16 %
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MailerLite email deliverability by email service provider 2022 (September)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

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References and Resources

Further resources and references for MailerLite.

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