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MailerLite Email Deliverability Report for the year 2023

In this email deliverability report for MailerLite (2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 67.664 emails were sent with MailerLite. A total of 53.647 emails were delivered to the recipient's main mailbox. Of all emails sent, 10.979 emails ended up in the spam folder. 3.038 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 68.11058.375
(85.71 %)
7.560
(11.10 %)
2.175
(3.19 %)
ActiveCampaign 68.29258.393
(85.50 %)
7.730
(11.32 %)
2.169
(3.18 %)
CampaignMonitor 68.54157.967
(84.57 %)
8.264
(12.06 %)
2.310
(3.37 %)
Mailjet 68.09857.460
(84.38 %)
8.368
(12.29 %)
2.270
(3.33 %)
CleverReach 68.17657.431
(84.24 %)
8.433
(12.37 %)
2.312
(3.39 %)
Klick-Tipp 67.56656.845
(84.13 %)
8.412
(12.45 %)
2.309
(3.42 %)
HubSpot 68.73057.241
(83.28 %)
9.084
(13.22 %)
2.405
(3.50 %)
Rapidmail 67.94056.471
(83.12 %)
8.966
(13.20 %)
2.503
(3.68 %)
Moosend 68.21055.810
(81.82 %)
9.671
(14.18 %)
2.729
(4.00 %)
AWeber 67.95955.442
(81.58 %)
9.862
(14.51 %)
2.655
(3.91 %)
Mailify 68.85356.066
(81.43 %)
10.023
(14.56 %)
2.764
(4.01 %)
ConvertKit 68.75955.851
(81.23 %)
10.092
(14.68 %)
2.816
(4.10 %)
SendInBlue 67.89954.920
(80.88 %)
10.239
(15.08 %)
2.740
(4.04 %)
Benchmark Email 68.35555.249
(80.83 %)
10.262
(15.01 %)
2.844
(4.16 %)
MailChimp 68.02154.839
(80.62 %)
10.342
(15.20 %)
2.840
(4.18 %)
Constant Contact 68.01554.059
(79.48 %)
11.016
(16.20 %)
2.940
(4.32 %)
MailerLite 67.66453.647
(79.28 %)
10.979
(16.23 %)
3.038
(4.49 %)
SendPulse 68.33253.368
(78.10 %)
11.829
(17.31 %)
3.135
(4.59 %)
Clever Elements 68.30852.333
(76.61 %)
12.616
(18.47 %)
3.359
(4.92 %)
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MailerLite email deliverability providers comparison 2023
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Email deliverability rates for MailerLite and other providers comparison

79.28 % of 67.664 emails sent with MailerLite ended up in the recipient's main mailbox. 16.23 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.49 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.71 %
(58.375)
11.10 %
(7.560)
3.19 %
(2.175)
ActiveCampaign 85.50 %
(58.393)
11.32 %
(7.730)
3.18 %
(2.169)
CampaignMonitor 84.57 %
(57.967)
12.06 %
(8.264)
3.37 %
(2.310)
Mailjet 84.38 %
(57.460)
12.29 %
(8.368)
3.33 %
(2.270)
CleverReach 84.24 %
(57.431)
12.37 %
(8.433)
3.39 %
(2.312)
Klick-Tipp 84.13 %
(56.845)
12.45 %
(8.412)
3.42 %
(2.309)
HubSpot 83.28 %
(57.241)
13.22 %
(9.084)
3.50 %
(2.405)
Rapidmail 83.12 %
(56.471)
13.20 %
(8.966)
3.68 %
(2.503)
Moosend 81.82 %
(55.810)
14.18 %
(9.671)
4.00 %
(2.729)
AWeber 81.58 %
(55.442)
14.51 %
(9.862)
3.91 %
(2.655)
Mailify 81.43 %
(56.066)
14.56 %
(10.023)
4.01 %
(2.764)
ConvertKit 81.23 %
(55.851)
14.68 %
(10.092)
4.10 %
(2.816)
SendInBlue 80.88 %
(54.920)
15.08 %
(10.239)
4.04 %
(2.740)
Benchmark Email 80.83 %
(55.249)
15.01 %
(10.262)
4.16 %
(2.844)
MailChimp 80.62 %
(54.839)
15.20 %
(10.342)
4.18 %
(2.840)
Constant Contact 79.48 %
(54.059)
16.20 %
(11.016)
4.32 %
(2.940)
MailerLite 79.28 %
(53.647)
16.23 %
(10.979)
4.49 %
(3.038)
SendPulse 78.10 %
(53.368)
17.31 %
(11.829)
4.59 %
(3.135)
Clever Elements 76.61 %
(52.333)
18.47 %
(12.616)
4.92 %
(3.359)
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MailerLite email deliverability rates providers comparison 2023
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Home & Garden, Food & Drink, Clothing, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 5.2164.26974520281.84 %14.28 %3.87 %
Food & Drink 5.0954.16472220981.73 %14.17 %4.10 %
Clothing 5.1444.18174421981.28 %14.46 %4.26 %
Pets 5.1964.18880320580.60 %15.45 %3.95 %
Other 5.2024.18379522480.41 %15.28 %4.31 %
Elektronics 5.2704.23080823280.27 %15.33 %4.40 %
Entertainment 5.0704.04081621479.68 %16.09 %4.22 %
Cosmetics & Beauty 5.2974.18286425178.95 %16.31 %4.74 %
Sport & Fitness 5.2304.10490921778.47 %17.38 %4.15 %
Health 5.1944.06989622978.34 %17.25 %4.41 %
Finance 5.1793.97194626276.68 %18.27 %5.06 %
Dating 5.2323.99495528376.34 %18.25 %5.41 %
Job & Career 5.3394.07297629176.27 %18.28 %5.45 %
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MailerLite email deliverability by category 2023
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 6.7185.52595623782.24 %14.23 %3.53 %
Custom Mail 6.7055.46595228881.51 %14.20 %4.30 %
GMX Mail 6.8875.5861.02527681.11 %14.88 %4.01 %
Zoho Mail 6.6895.40499728880.79 %14.91 %4.31 %
Mail.com 6.8645.4351.09333679.18 %15.92 %4.90 %
Yahoo Mail 6.6685.2011.13733078.00 %17.05 %4.95 %
AOL Mail 6.5635.1181.12631977.98 %17.16 %4.86 %
Yandex Mail 6.9385.3971.24429777.79 %17.93 %4.28 %
Gmail 6.7165.1971.20531477.38 %17.94 %4.68 %
Outlook Mail 6.9165.3191.24435376.91 %17.99 %5.10 %
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MailerLite email deliverability by email service provider 2023
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

The following badges for MailerLite can be embedded into a website.

MailerLite
86
/100
MailerLite
86
/100
MailerLite
86
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References and Resources

Further resources and references for MailerLite.

No references or resources found.