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MailerLite Email Deliverability Report for the year 2024 (May)

In this email deliverability report for MailerLite (May 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 6.915 emails were sent with MailerLite. A total of 5.498 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.131 emails ended up in the spam folder. 286 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.9236.005
(86.74 %) 		727
(10.50 %) 		191
(2.76 %)
CleverReach 6.7625.744
(84.95 %) 		797
(11.79 %) 		221
(3.27 %)
GetResponse 6.8355.800
(84.86 %) 		806
(11.79 %) 		229
(3.35 %)
Klick-Tipp 6.7065.643
(84.15 %) 		834
(12.44 %) 		229
(3.41 %)
CampaignMonitor 6.8675.725
(83.37 %) 		900
(13.11 %) 		242
(3.52 %)
Mailjet 6.9745.793
(83.07 %) 		925
(13.26 %) 		256
(3.67 %)
ConvertKit 6.9645.772
(82.88 %) 		941
(13.51 %) 		251
(3.60 %)
HubSpot 6.6495.488
(82.54 %) 		897
(13.49 %) 		264
(3.97 %)
Moosend 6.7935.588
(82.26 %) 		941
(13.85 %) 		264
(3.89 %)
Rapidmail 6.8365.616
(82.15 %) 		942
(13.78 %) 		278
(4.07 %)
Mailify 6.8185.599
(82.12 %) 		944
(13.85 %) 		275
(4.03 %)
AWeber 6.7855.553
(81.84 %) 		962
(14.18 %) 		270
(3.98 %)
Benchmark Email 6.9835.675
(81.27 %) 		1.028
(14.72 %) 		280
(4.01 %)
MailChimp 6.7495.453
(80.80 %) 		1.014
(15.02 %) 		282
(4.18 %)
SendInBlue 6.8575.509
(80.34 %) 		1.056
(15.40 %) 		292
(4.26 %)
MailerLite 6.9155.498
(79.51 %) 		1.131
(16.36 %) 		286
(4.14 %)
Sarbacane 8.7646.919
(78.95 %) 		1.465
(16.72 %) 		380
(4.34 %)
Constant Contact 6.8825.405
(78.54 %) 		1.171
(17.02 %) 		306
(4.45 %)
SendPulse 6.7655.274
(77.96 %) 		1.210
(17.89 %) 		281
(4.15 %)
Clever Elements 6.8405.186
(75.82 %) 		1.290
(18.86 %) 		364
(5.32 %)
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MailerLite email deliverability providers comparison 2024 (May)
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Email deliverability rates for MailerLite and other providers comparison

79.51 % of 6.915 emails sent with MailerLite ended up in the recipient's main mailbox. 16.36 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.14 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.74 %
(6.005) 		10.50 %
(727) 		2.76 %
(191)
CleverReach 84.95 %
(5.744) 		11.79 %
(797) 		3.27 %
(221)
GetResponse 84.86 %
(5.800) 		11.79 %
(806) 		3.35 %
(229)
Klick-Tipp 84.15 %
(5.643) 		12.44 %
(834) 		3.41 %
(229)
CampaignMonitor 83.37 %
(5.725) 		13.11 %
(900) 		3.52 %
(242)
Mailjet 83.07 %
(5.793) 		13.26 %
(925) 		3.67 %
(256)
ConvertKit 82.88 %
(5.772) 		13.51 %
(941) 		3.60 %
(251)
HubSpot 82.54 %
(5.488) 		13.49 %
(897) 		3.97 %
(264)
Moosend 82.26 %
(5.588) 		13.85 %
(941) 		3.89 %
(264)
Rapidmail 82.15 %
(5.616) 		13.78 %
(942) 		4.07 %
(278)
Mailify 82.12 %
(5.599) 		13.85 %
(944) 		4.03 %
(275)
AWeber 81.84 %
(5.553) 		14.18 %
(962) 		3.98 %
(270)
Benchmark Email 81.27 %
(5.675) 		14.72 %
(1.028) 		4.01 %
(280)
MailChimp 80.80 %
(5.453) 		15.02 %
(1.014) 		4.18 %
(282)
SendInBlue 80.34 %
(5.509) 		15.40 %
(1.056) 		4.26 %
(292)
MailerLite 79.51 %
(5.498) 		16.36 %
(1.131) 		4.14 %
(286)
Sarbacane 78.95 %
(6.919) 		16.72 %
(1.465) 		4.34 %
(380)
Constant Contact 78.54 %
(5.405) 		17.02 %
(1.171) 		4.45 %
(306)
SendPulse 77.96 %
(5.274) 		17.89 %
(1.210) 		4.15 %
(281)
Clever Elements 75.82 %
(5.186) 		18.86 %
(1.290) 		5.32 %
(364)
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MailerLite email deliverability rates providers comparison 2024 (May)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Clothing, Home & Garden, Food & Drink, Elektronics and Cosmetics & Beauty resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Health, Finance, Job & Career, Dating and Other.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 557462801582.94 %14.36 %2.69 %
Home & Garden 524433751682.63 %14.31 %3.05 %
Food & Drink 551454791882.40 %14.34 %3.27 %
Elektronics 514413772480.35 %14.98 %4.67 %
Cosmetics & Beauty 533428881780.30 %16.51 %3.19 %
Pets 554444882280.14 %15.88 %3.97 %
Sport & Fitness 534422892379.03 %16.67 %4.31 %
Entertainment 546431922378.94 %16.85 %4.21 %
Other 531417833178.53 %15.63 %5.84 %
Dating 5454251011977.98 %18.53 %3.49 %
Job & Career 533412992277.30 %18.57 %4.13 %
Finance 473361872576.32 %18.39 %5.29 %
Health 520396933176.15 %17.88 %5.96 %
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MailerLite email deliverability by category 2024 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are ProtonMail, Zoho Mail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 674559942182.94 %13.95 %3.12 %
Zoho Mail 7135841062381.91 %14.87 %3.23 %
Custom Mail 7135821042781.63 %14.59 %3.79 %
GMX Mail 7165761093180.45 %15.22 %4.33 %
Mail.com 6595221092879.21 %16.54 %4.25 %
Yahoo Mail 6505121102878.77 %16.92 %4.31 %
Yandex Mail 6575151182478.39 %17.96 %3.65 %
AOL Mail 7215641253278.22 %17.34 %4.44 %
Gmail 6855261253476.79 %18.25 %4.96 %
Outlook Mail 7275581313876.75 %18.02 %5.23 %
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MailerLite email deliverability by email service provider 2024 (May)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

The following badges for MailerLite can be embedded into a website.

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References and Resources

Further resources and references for MailerLite.

No references or resources found.