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HubSpot Email Deliverability Report for the year 2019

In this email deliverability report for HubSpot (2019), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for HubSpot and other providers comparison

A total of 16.025 emails were sent with HubSpot. A total of 10.627 emails were delivered to the recipient's main mailbox. Of all emails sent, 5.117 emails ended up in the spam folder. 281 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 15.75212.137
(77.05 %) 		3.404
(21.61 %) 		211
(1.34 %)
ActiveCampaign 16.46512.644
(76.79 %) 		3.653
(22.19 %) 		168
(1.02 %)
AWeber 16.44912.275
(74.62 %) 		3.964
(24.10 %) 		210
(1.28 %)
Clever Elements 16.08011.532
(71.72 %) 		4.296
(26.72 %) 		252
(1.57 %)
CleverReach 16.11911.281
(69.99 %) 		4.607
(28.58 %) 		231
(1.43 %)
Newsletter2Go 16.33911.310
(69.22 %) 		4.856
(29.72 %) 		173
(1.06 %)
Klick-Tipp 16.18111.192
(69.17 %) 		4.786
(29.58 %) 		203
(1.25 %)
Moosend 16.20211.012
(67.97 %) 		4.875
(30.09 %) 		315
(1.94 %)
MailChimp 16.60911.155
(67.16 %) 		4.991
(30.05 %) 		463
(2.79 %)
SendPulse 15.62110.406
(66.62 %) 		4.999
(32.00 %) 		216
(1.38 %)
HubSpot 16.02510.627
(66.32 %) 		5.117
(31.93 %) 		281
(1.75 %)
CampaignMonitor 16.54710.825
(65.42 %) 		5.447
(32.92 %) 		275
(1.66 %)
Mailify 15.78610.225
(64.77 %) 		5.255
(33.29 %) 		306
(1.94 %)
Mailjet 16.11110.362
(64.32 %) 		5.493
(34.09 %) 		256
(1.59 %)
Rapidmail 15.92810.219
(64.16 %) 		5.495
(34.50 %) 		214
(1.34 %)
ConvertKit 16.28010.387
(63.80 %) 		5.509
(33.84 %) 		384
(2.36 %)
SendInBlue 16.39810.217
(62.31 %) 		5.753
(35.08 %) 		428
(2.61 %)
MailerLite 16.24410.100
(62.18 %) 		5.774
(35.55 %) 		370
(2.28 %)
Constant Contact 16.51510.006
(60.59 %) 		6.030
(36.51 %) 		479
(2.90 %)
Benchmark Email 16.4909.616
(58.31 %) 		6.326
(38.36 %) 		548
(3.32 %)
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HubSpot email deliverability providers comparison 2019
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Email deliverability rates for HubSpot and other providers comparison

66.32 % of 16.025 emails sent with HubSpot ended up in the recipient's main mailbox. 31.93 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.75 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.05 %
(12.137) 		21.61 %
(3.404) 		1.34 %
(211)
ActiveCampaign 76.79 %
(12.644) 		22.19 %
(3.653) 		1.02 %
(168)
AWeber 74.62 %
(12.275) 		24.10 %
(3.964) 		1.28 %
(210)
Clever Elements 71.72 %
(11.532) 		26.72 %
(4.296) 		1.57 %
(252)
CleverReach 69.99 %
(11.281) 		28.58 %
(4.607) 		1.43 %
(231)
Newsletter2Go 69.22 %
(11.310) 		29.72 %
(4.856) 		1.06 %
(173)
Klick-Tipp 69.17 %
(11.192) 		29.58 %
(4.786) 		1.25 %
(203)
Moosend 67.97 %
(11.012) 		30.09 %
(4.875) 		1.94 %
(315)
MailChimp 67.16 %
(11.155) 		30.05 %
(4.991) 		2.79 %
(463)
SendPulse 66.62 %
(10.406) 		32.00 %
(4.999) 		1.38 %
(216)
HubSpot 66.32 %
(10.627) 		31.93 %
(5.117) 		1.75 %
(281)
CampaignMonitor 65.42 %
(10.825) 		32.92 %
(5.447) 		1.66 %
(275)
Mailify 64.77 %
(10.225) 		33.29 %
(5.255) 		1.94 %
(306)
Mailjet 64.32 %
(10.362) 		34.09 %
(5.493) 		1.59 %
(256)
Rapidmail 64.16 %
(10.219) 		34.50 %
(5.495) 		1.34 %
(214)
ConvertKit 63.80 %
(10.387) 		33.84 %
(5.509) 		2.36 %
(384)
SendInBlue 62.31 %
(10.217) 		35.08 %
(5.753) 		2.61 %
(428)
MailerLite 62.18 %
(10.100) 		35.55 %
(5.774) 		2.28 %
(370)
Constant Contact 60.59 %
(10.006) 		36.51 %
(6.030) 		2.90 %
(479)
Benchmark Email 58.31 %
(9.616) 		38.36 %
(6.326) 		3.32 %
(548)
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HubSpot email deliverability rates providers comparison 2019
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Email deliverability by category

The delivery of the emails with HubSpot in the categories Pets, Home & Garden, Food & Drink, Other and Clothing resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Sport & Fitness and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 1.2178713281871.57 %26.95 %1.48 %
Home & Garden 1.3049293522371.24 %26.99 %1.76 %
Food & Drink 1.2298723332470.95 %27.10 %1.95 %
Other 1.2879133512370.94 %27.27 %1.79 %
Clothing 1.0707572922170.75 %27.29 %1.96 %
Cosmetics & Beauty 1.1497653632166.58 %31.59 %1.83 %
Elektronics 1.2808494092266.33 %31.95 %1.72 %
Entertainment 1.2168013942165.87 %32.40 %1.73 %
Job & Career 1.2948524192365.84 %32.38 %1.78 %
Sport & Fitness 1.2097904001965.34 %33.09 %1.57 %
Finance 1.3618345042361.28 %37.03 %1.69 %
Health 1.1316794312160.04 %38.11 %1.86 %
Dating 1.2787155412255.95 %42.33 %1.72 %
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HubSpot email deliverability by category 2019
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with HubSpot are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 1.4009903852570.71 %27.50 %1.79 %
Zoho Mail 1.5751.0854612968.89 %29.27 %1.84 %
Mail.com 1.6721.1455012668.48 %29.96 %1.56 %
Yahoo Mail 1.8411.2465623367.68 %30.53 %1.79 %
AOL Mail 1.5591.0544792667.61 %30.72 %1.67 %
ProtonMail 1.6221.0865092766.95 %31.38 %1.66 %
Yandex Mail 1.4549604662866.02 %32.05 %1.93 %
GMX Mail 1.7621.1345973164.36 %33.88 %1.76 %
Outlook Mail 1.6881.0546052962.44 %35.84 %1.72 %
Gmail 1.4528735522760.12 %38.02 %1.86 %
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HubSpot email deliverability by email service provider 2019
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All email deliverability reports for HubSpot

All available email deliverability reports for HubSpot.

HubSpot badges for website

The following badges for HubSpot can be embedded into a website.

HubSpot
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HubSpot
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References and Resources

Further resources and references for HubSpot.

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