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HubSpot Email Deliverability Report for the year 2024 (March)

In this email deliverability report for HubSpot (March 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for HubSpot and other providers comparison

A total of 6.813 emails were sent with HubSpot. A total of 5.709 emails were delivered to the recipient's main mailbox. Of all emails sent, 865 emails ended up in the spam folder. 239 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.0336.084
(86.51 %) 		743
(10.56 %) 		206
(2.93 %)
ActiveCampaign 6.7965.780
(85.05 %) 		783
(11.52 %) 		233
(3.43 %)
Mailjet 6.6725.657
(84.79 %) 		797
(11.95 %) 		218
(3.27 %)
Rapidmail 6.7955.695
(83.81 %) 		875
(12.88 %) 		225
(3.31 %)
HubSpot 6.8135.709
(83.80 %) 		865
(12.70 %) 		239
(3.51 %)
CleverReach 6.7585.634
(83.37 %) 		865
(12.80 %) 		259
(3.83 %)
CampaignMonitor 6.8055.650
(83.03 %) 		906
(13.31 %) 		249
(3.66 %)
Moosend 6.7405.526
(81.99 %) 		951
(14.11 %) 		263
(3.90 %)
SendInBlue 6.8905.644
(81.92 %) 		987
(14.33 %) 		259
(3.76 %)
Mailify 6.9645.704
(81.91 %) 		968
(13.90 %) 		292
(4.19 %)
ConvertKit 6.9165.656
(81.78 %) 		998
(14.43 %) 		262
(3.79 %)
Klick-Tipp 6.8695.614
(81.73 %) 		979
(14.25 %) 		276
(4.02 %)
Benchmark Email 6.8895.571
(80.87 %) 		1.027
(14.91 %) 		291
(4.22 %)
AWeber 6.8115.507
(80.85 %) 		1.036
(15.21 %) 		268
(3.93 %)
MailChimp 6.8295.460
(79.95 %) 		1.050
(15.38 %) 		319
(4.67 %)
MailerLite 6.9535.528
(79.51 %) 		1.102
(15.85 %) 		323
(4.65 %)
Constant Contact 6.8105.340
(78.41 %) 		1.172
(17.21 %) 		298
(4.38 %)
Clever Elements 6.7125.220
(77.77 %) 		1.187
(17.68 %) 		305
(4.54 %)
SendPulse 6.8725.312
(77.30 %) 		1.200
(17.46 %) 		360
(5.24 %)
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HubSpot email deliverability providers comparison 2024 (March)
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Email deliverability rates for HubSpot and other providers comparison

83.80 % of 6.813 emails sent with HubSpot ended up in the recipient's main mailbox. 12.70 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.51 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.51 %
(6.084) 		10.56 %
(743) 		2.93 %
(206)
ActiveCampaign 85.05 %
(5.780) 		11.52 %
(783) 		3.43 %
(233)
Mailjet 84.79 %
(5.657) 		11.95 %
(797) 		3.27 %
(218)
Rapidmail 83.81 %
(5.695) 		12.88 %
(875) 		3.31 %
(225)
HubSpot 83.80 %
(5.709) 		12.70 %
(865) 		3.51 %
(239)
CleverReach 83.37 %
(5.634) 		12.80 %
(865) 		3.83 %
(259)
CampaignMonitor 83.03 %
(5.650) 		13.31 %
(906) 		3.66 %
(249)
Moosend 81.99 %
(5.526) 		14.11 %
(951) 		3.90 %
(263)
SendInBlue 81.92 %
(5.644) 		14.33 %
(987) 		3.76 %
(259)
Mailify 81.91 %
(5.704) 		13.90 %
(968) 		4.19 %
(292)
ConvertKit 81.78 %
(5.656) 		14.43 %
(998) 		3.79 %
(262)
Klick-Tipp 81.73 %
(5.614) 		14.25 %
(979) 		4.02 %
(276)
Benchmark Email 80.87 %
(5.571) 		14.91 %
(1.027) 		4.22 %
(291)
AWeber 80.85 %
(5.507) 		15.21 %
(1.036) 		3.93 %
(268)
MailChimp 79.95 %
(5.460) 		15.38 %
(1.050) 		4.67 %
(319)
MailerLite 79.51 %
(5.528) 		15.85 %
(1.102) 		4.65 %
(323)
Constant Contact 78.41 %
(5.340) 		17.21 %
(1.172) 		4.38 %
(298)
Clever Elements 77.77 %
(5.220) 		17.68 %
(1.187) 		4.54 %
(305)
SendPulse 77.30 %
(5.312) 		17.46 %
(1.200) 		5.24 %
(360)
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HubSpot email deliverability rates providers comparison 2024 (March)
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Email deliverability by category

The delivery of the emails with HubSpot in the categories Clothing, Home & Garden, Food & Drink, Pets and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Finance, Health, Dating and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 487424521187.06 %10.68 %2.26 %
Home & Garden 553475601885.90 %10.85 %3.25 %
Food & Drink 546466602085.35 %10.99 %3.66 %
Pets 513437591785.19 %11.50 %3.31 %
Elektronics 537457631785.10 %11.73 %3.17 %
Other 501422592084.23 %11.78 %3.99 %
Cosmetics & Beauty 529445691584.12 %13.04 %2.84 %
Entertainment 472396601683.90 %12.71 %3.39 %
Sport & Fitness 550458761683.27 %13.82 %2.91 %
Dating 574477841383.10 %14.63 %2.26 %
Health 487400681982.14 %13.96 %3.90 %
Finance 518420742481.08 %14.29 %4.63 %
Job & Career 546432813379.12 %14.84 %6.04 %
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HubSpot email deliverability by category 2024 (March)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with HubSpot are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 623545671187.48 %10.75 %1.77 %
Custom Mail 684592712186.55 %10.38 %3.07 %
GMX Mail 705607811786.10 %11.49 %2.41 %
Zoho Mail 688586772585.17 %11.19 %3.63 %
Mail.com 729615902484.36 %12.35 %3.29 %
Yahoo Mail 671562892083.76 %13.26 %2.98 %
AOL Mail 655540862982.44 %13.13 %4.43 %
Yandex Mail 7205861082681.39 %15.00 %3.61 %
Outlook Mail 647523923280.83 %14.22 %4.95 %
Gmail 6915531043480.03 %15.05 %4.92 %
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HubSpot email deliverability by email service provider 2024 (March)
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All email deliverability reports for HubSpot

All available email deliverability reports for HubSpot.

HubSpot badges for website

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References and Resources

Further resources and references for HubSpot.

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