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HubSpot Email Deliverability Report for the year 2022 (August)

In this email deliverability report for HubSpot (August 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for HubSpot and other providers comparison

A total of 6.658 emails were sent with HubSpot. A total of 5.528 emails were delivered to the recipient's main mailbox. Of all emails sent, 896 emails ended up in the spam folder. 234 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.8305.914
(86.59 %) 		717
(10.50 %) 		199
(2.91 %)
CleverReach 6.8915.908
(85.74 %) 		783
(11.36 %) 		200
(2.90 %)
GetResponse 6.6435.673
(85.40 %) 		739
(11.12 %) 		231
(3.48 %)
CampaignMonitor 6.7995.783
(85.06 %) 		815
(11.99 %) 		201
(2.96 %)
Klick-Tipp 6.8925.773
(83.76 %) 		874
(12.68 %) 		245
(3.55 %)
Mailjet 6.7985.645
(83.04 %) 		911
(13.40 %) 		242
(3.56 %)
HubSpot 6.6585.528
(83.03 %) 		896
(13.46 %) 		234
(3.51 %)
ConvertKit 6.8885.718
(83.01 %) 		933
(13.55 %) 		237
(3.44 %)
Rapidmail 7.0465.791
(82.19 %) 		968
(13.74 %) 		287
(4.07 %)
Mailify 6.7905.572
(82.06 %) 		939
(13.83 %) 		279
(4.11 %)
AWeber 6.8805.635
(81.90 %) 		1.004
(14.59 %) 		241
(3.50 %)
Moosend 6.8385.567
(81.41 %) 		999
(14.61 %) 		272
(3.98 %)
SendInBlue 6.6855.404
(80.84 %) 		994
(14.87 %) 		287
(4.29 %)
MailChimp 6.9275.548
(80.09 %) 		1.114
(16.08 %) 		265
(3.83 %)
MailerLite 6.6385.298
(79.81 %) 		1.045
(15.74 %) 		295
(4.44 %)
Benchmark Email 6.8855.466
(79.39 %) 		1.108
(16.09 %) 		311
(4.52 %)
Constant Contact 6.9325.486
(79.14 %) 		1.164
(16.79 %) 		282
(4.07 %)
SendPulse 6.9575.345
(76.83 %) 		1.258
(18.08 %) 		354
(5.09 %)
Clever Elements 6.8485.194
(75.85 %) 		1.316
(19.22 %) 		338
(4.94 %)
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HubSpot email deliverability providers comparison 2022 (August)
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Email deliverability rates for HubSpot and other providers comparison

83.03 % of 6.658 emails sent with HubSpot ended up in the recipient's main mailbox. 13.46 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.51 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.59 %
(5.914) 		10.50 %
(717) 		2.91 %
(199)
CleverReach 85.74 %
(5.908) 		11.36 %
(783) 		2.90 %
(200)
GetResponse 85.40 %
(5.673) 		11.12 %
(739) 		3.48 %
(231)
CampaignMonitor 85.06 %
(5.783) 		11.99 %
(815) 		2.96 %
(201)
Klick-Tipp 83.76 %
(5.773) 		12.68 %
(874) 		3.55 %
(245)
Mailjet 83.04 %
(5.645) 		13.40 %
(911) 		3.56 %
(242)
HubSpot 83.03 %
(5.528) 		13.46 %
(896) 		3.51 %
(234)
ConvertKit 83.01 %
(5.718) 		13.55 %
(933) 		3.44 %
(237)
Rapidmail 82.19 %
(5.791) 		13.74 %
(968) 		4.07 %
(287)
Mailify 82.06 %
(5.572) 		13.83 %
(939) 		4.11 %
(279)
AWeber 81.90 %
(5.635) 		14.59 %
(1.004) 		3.50 %
(241)
Moosend 81.41 %
(5.567) 		14.61 %
(999) 		3.98 %
(272)
SendInBlue 80.84 %
(5.404) 		14.87 %
(994) 		4.29 %
(287)
MailChimp 80.09 %
(5.548) 		16.08 %
(1.114) 		3.83 %
(265)
MailerLite 79.81 %
(5.298) 		15.74 %
(1.045) 		4.44 %
(295)
Benchmark Email 79.39 %
(5.466) 		16.09 %
(1.108) 		4.52 %
(311)
Constant Contact 79.14 %
(5.486) 		16.79 %
(1.164) 		4.07 %
(282)
SendPulse 76.83 %
(5.345) 		18.08 %
(1.258) 		5.09 %
(354)
Clever Elements 75.85 %
(5.194) 		19.22 %
(1.316) 		4.94 %
(338)
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HubSpot email deliverability rates providers comparison 2022 (August)
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Email deliverability by category

The delivery of the emails with HubSpot in the categories Home & Garden, Clothing, Elektronics, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Health and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 509436571685.66 %11.20 %3.14 %
Clothing 517438592084.72 %11.41 %3.87 %
Elektronics 500422641484.40 %12.80 %2.80 %
Other 535451651984.30 %12.15 %3.55 %
Pets 503424621784.29 %12.33 %3.38 %
Food & Drink 502421602183.86 %11.95 %4.18 %
Cosmetics & Beauty 495415681283.84 %13.74 %2.42 %
Sport & Fitness 546451801582.60 %14.65 %2.75 %
Entertainment 495407682082.22 %13.74 %4.04 %
Health 533435772181.61 %14.45 %3.94 %
Finance 486394781481.07 %16.05 %2.88 %
Dating 549444832280.87 %15.12 %4.01 %
Job & Career 488390752379.92 %15.37 %4.71 %
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HubSpot email deliverability by category 2022 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with HubSpot are ProtonMail, Zoho Mail and Custom Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 642550722085.67 %11.21 %3.12 %
Zoho Mail 677578801985.38 %11.82 %2.81 %
Custom Mail 724618842285.36 %11.60 %3.04 %
Yahoo Mail 666557931683.63 %13.96 %2.40 %
GMX Mail 600501762383.50 %12.67 %3.83 %
Mail.com 658549852483.43 %12.92 %3.65 %
AOL Mail 645524952681.24 %14.73 %4.03 %
Yandex Mail 7055721052881.13 %14.89 %3.97 %
Outlook Mail 6985631072880.66 %15.33 %4.01 %
Gmail 643516992880.25 %15.40 %4.35 %
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HubSpot email deliverability by email service provider 2022 (August)
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All email deliverability reports for HubSpot

All available email deliverability reports for HubSpot.

HubSpot badges for website

The following badges for HubSpot can be embedded into a website.

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References and Resources

Further resources and references for HubSpot.

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