Sign In
Language

SendInBlue Email Deliverability Report for the year 2023

In this email deliverability report for SendInBlue (2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendInBlue and other providers comparison

A total of 54.210 emails were sent with SendInBlue. A total of 43.783 emails were delivered to the recipient's main mailbox. Of all emails sent, 8.250 emails ended up in the spam folder. 2.177 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 54.46946.679
(85.70 %)
6.043
(11.09 %)
1.747
(3.21 %)
ActiveCampaign 54.37746.478
(85.47 %)
6.175
(11.36 %)
1.724
(3.17 %)
CleverReach 54.70046.192
(84.45 %)
6.686
(12.22 %)
1.822
(3.33 %)
Mailjet 54.76646.216
(84.39 %)
6.711
(12.25 %)
1.839
(3.36 %)
CampaignMonitor 54.87746.293
(84.36 %)
6.724
(12.25 %)
1.860
(3.39 %)
Klick-Tipp 54.04045.487
(84.17 %)
6.714
(12.42 %)
1.839
(3.40 %)
HubSpot 55.22146.017
(83.33 %)
7.292
(13.21 %)
1.912
(3.46 %)
Rapidmail 54.29445.148
(83.15 %)
7.152
(13.17 %)
1.994
(3.67 %)
Moosend 54.43644.551
(81.84 %)
7.714
(14.17 %)
2.171
(3.99 %)
AWeber 54.42744.495
(81.75 %)
7.826
(14.38 %)
2.106
(3.87 %)
Mailify 55.03044.767
(81.35 %)
8.045
(14.62 %)
2.218
(4.03 %)
ConvertKit 54.84344.565
(81.26 %)
8.037
(14.65 %)
2.241
(4.09 %)
Benchmark Email 54.70344.282
(80.95 %)
8.152
(14.90 %)
2.269
(4.15 %)
SendInBlue 54.21043.783
(80.77 %)
8.250
(15.22 %)
2.177
(4.02 %)
MailChimp 54.33543.743
(80.51 %)
8.309
(15.29 %)
2.283
(4.20 %)
Constant Contact 54.25743.121
(79.48 %)
8.775
(16.17 %)
2.361
(4.35 %)
MailerLite 54.07142.835
(79.22 %)
8.808
(16.29 %)
2.428
(4.49 %)
SendPulse 54.67042.662
(78.04 %)
9.492
(17.36 %)
2.516
(4.60 %)
Clever Elements 54.63541.845
(76.59 %)
10.124
(18.53 %)
2.666
(4.88 %)
Preview
SendInBlue email deliverability providers comparison 2023
Image URL
Embed HTML

Email deliverability rates for SendInBlue and other providers comparison

80.77 % of 54.210 emails sent with SendInBlue ended up in the recipient's main mailbox. 15.22 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.02 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.70 %
(46.679)
11.09 %
(6.043)
3.21 %
(1.747)
ActiveCampaign 85.47 %
(46.478)
11.36 %
(6.175)
3.17 %
(1.724)
CleverReach 84.45 %
(46.192)
12.22 %
(6.686)
3.33 %
(1.822)
Mailjet 84.39 %
(46.216)
12.25 %
(6.711)
3.36 %
(1.839)
CampaignMonitor 84.36 %
(46.293)
12.25 %
(6.724)
3.39 %
(1.860)
Klick-Tipp 84.17 %
(45.487)
12.42 %
(6.714)
3.40 %
(1.839)
HubSpot 83.33 %
(46.017)
13.21 %
(7.292)
3.46 %
(1.912)
Rapidmail 83.15 %
(45.148)
13.17 %
(7.152)
3.67 %
(1.994)
Moosend 81.84 %
(44.551)
14.17 %
(7.714)
3.99 %
(2.171)
AWeber 81.75 %
(44.495)
14.38 %
(7.826)
3.87 %
(2.106)
Mailify 81.35 %
(44.767)
14.62 %
(8.045)
4.03 %
(2.218)
ConvertKit 81.26 %
(44.565)
14.65 %
(8.037)
4.09 %
(2.241)
Benchmark Email 80.95 %
(44.282)
14.90 %
(8.152)
4.15 %
(2.269)
SendInBlue 80.77 %
(43.783)
15.22 %
(8.250)
4.02 %
(2.177)
MailChimp 80.51 %
(43.743)
15.29 %
(8.309)
4.20 %
(2.283)
Constant Contact 79.48 %
(43.121)
16.17 %
(8.775)
4.35 %
(2.361)
MailerLite 79.22 %
(42.835)
16.29 %
(8.808)
4.49 %
(2.428)
SendPulse 78.04 %
(42.662)
17.36 %
(9.492)
4.60 %
(2.516)
Clever Elements 76.59 %
(41.845)
18.53 %
(10.124)
4.88 %
(2.666)
Preview
SendInBlue email deliverability rates providers comparison 2023
Image URL
Embed HTML

Email deliverability by category

The delivery of the emails with SendInBlue in the categories Home & Garden, Food & Drink, Clothing, Pets and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Job & Career, Dating, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 4.2453.54356014283.46 %13.19 %3.35 %
Food & Drink 4.1603.46854414883.37 %13.08 %3.56 %
Clothing 4.2433.52056415982.96 %13.29 %3.75 %
Pets 4.2993.52761715582.04 %14.35 %3.61 %
Elektronics 4.2163.44961015781.81 %14.47 %3.72 %
Other 4.0043.26756816981.59 %14.19 %4.22 %
Entertainment 4.0963.31862515381.01 %15.26 %3.74 %
Cosmetics & Beauty 4.1303.31964117080.36 %15.52 %4.12 %
Sport & Fitness 4.1673.30268318279.24 %16.39 %4.37 %
Health 4.2203.34068719379.15 %16.28 %4.57 %
Dating 4.0553.18869617178.62 %17.16 %4.22 %
Job & Career 4.2353.31873817978.35 %17.43 %4.23 %
Finance 4.1403.22471719977.87 %17.32 %4.81 %
Preview
SendInBlue email deliverability by category 2023
Image URL
Embed HTML

Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendInBlue are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 5.4574.54872718283.34 %13.32 %3.34 %
ProtonMail 5.4654.54672019983.18 %13.17 %3.64 %
GMX Mail 5.3454.41974118582.68 %13.86 %3.46 %
Zoho Mail 5.4654.51275719682.56 %13.85 %3.59 %
Mail.com 5.4384.40280922780.95 %14.88 %4.17 %
AOL Mail 5.4174.33486721680.01 %16.01 %3.99 %
Yahoo Mail 5.4384.33286923779.66 %15.98 %4.36 %
Outlook Mail 5.3174.18389923578.67 %16.91 %4.42 %
Yandex Mail 5.4884.30694124178.46 %17.15 %4.39 %
Gmail 5.3804.20192025978.09 %17.10 %4.81 %
Preview
SendInBlue email deliverability by email service provider 2023
Image URL
Embed HTML

All email deliverability reports for SendInBlue

All available email deliverability reports for SendInBlue.

SendInBlue badges for website

The following badges for SendInBlue can be embedded into a website.

SendInBlue
86
/100
SendInBlue
86
/100
SendInBlue
86
/100

References and Resources

Further resources and references for SendInBlue.

No references or resources found.